Agreement reopens direct-to-consumer B.C. wine sales to Alberta
A new agreement between British Columbia and Alberta means B.C. wineries can again ship their products directly to Alberta consumers, reopening a vital sales and tourism channel for B.C.’s wine industry.
“B.C. wines are world-class and should be enjoyed across Canada and around the world,” said B.C. Premier David Eby. “Today's agreement ends the temporary ban on direct sales to customers in Alberta, and that's a win for B.C.’s grape growers and wineries, as well as a win for Albertans who have excellent taste in wine.”